Mergers, acquisitions & divestments

It is widely reported that 80% of corporate acquisitions fail within their first year on the basis of poor cultural ‘fit’ between the two trading organisations. Aside from due diligence issues, lack of cultural integration among employees can be the first trigger for billions of investment loss, erosion of stock market value and haemorrhaging of talent as issues of employee fear and suspicion remain unaddressed.

Beyond employees, however, local community groups, the press, government officials and even activists can conspire to ensure your acquisition or divestment runs anything but smoothly.

We are experienced in driving full-spectrum communications strategy and positioning behind planned mergers/acquisitions, divestments and strategic alliances. We have evolved a step-by-step TouchPoint™ process that has proven its value in integrating employee and external stakeholder groups behind the growth ambitions of the acquiring, divesting or partnering company. 

We will need to be a fully integrated part of your Merger/Acquisition teams to offer the best levels of confidential and expert support in:

• Internal/External stakeholder analysis • Employee/external communications positioning and strategy development • Communication sequencing/timeline development • Guidance framework and communications toolkit for corporate consistency • Internal/external spokesperson coaching (including in-situ support if desired) • Full-spectrum communication materials for internal/external use • Market and/or internal reaction analysis • ‘Hands on’ local government and/or media engagement • Active crisis control